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Originally Posted by indycool
Doubt the NASCAR programs are loss leaders. You look at the amount of advertising on them, they hafta pay off. On the other hand, looking at the amount of advertising on CC telecasts, which is the revenue source for the time buy, it's hard to fathom that it's "break-even."
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Well I've been told by a reliable source that is the case. Take it or leave it.
I disagree on the nascar programs. Many of the ones on speed are filled with ads for other speed programs or other minutae.