Quote:
Originally Posted by Moneyseeker
The new Citroen C4 looks great and in the coupe hatchback style would probably make a good BTCC car for 2022. Would be worth a pitch to Citroen, if I were PMR I would send JP down to Citroen UK to work his magic - all part of the same family as Vauxhall now so not treading on any toes.
PMR are probably one of the better placed to do this as they can present it as a JV with PMR parent company and also tie in the whole dealer team/support thing.
The days of rocking up at a car maker and asking for a million quid per year for 3 years to run a team for 'them' are not around, but if the team puts some of their investment in and can show how the ROI can be achieved, added dealer and customer engagement, social media presence, etc - you can put a good marketing case to a manufacturer IMO. But you need to build your case, not hold your hand out.
|
Agreed.
If you look at the three 'manufacturer' teams on the grid this season, they have all worked on developing cars without support from the manufacturer in the past, and demonstrated a product that the brands can see benefit in getting behind.
Subaru and Vauxhall were brought to the grid by teams that were already entered. IIRC, MG was the last brand to come to the BTCC and seek a team (although that was probably driven from someone else).