Quote:
Originally Posted by JT240Z
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I am not denying racing has an effect on sales - but for the expensive/luxury brands I imagine majority of their customers do not care or follow racing that closely.
Obviously for manufacturers they need to justify having a racing department and obviously an impact is not just buying an actual car , is buying merchandise and other memorabilia linked to the manufacturer.
And since we are in the times of customer BOP racing, win on Sunday could mean sell a gt3/ lmdh to a customer on Monday