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Well that's not good, from Racer
"The NTT IndyCar Series launched its season on NBC shortly after the F1 race ended, with the St. Petersburg GP telecast averaging a 0.76 rating and 1.189m viewers. That too was down from last year’s race (0.89, 1.405m) but NBC noted that its Total Audience Delivery (including streaming) of 1.22m...Among the coveted 18-49 aged demographic, NASCAR Cup had 813,000 viewers, followed by F1 with 633K and IndyCar with 216K, although these numbers apply only to the TV telecasts."
Given US ratings deal with 18+, there is some data 13-18 but most stick with 18+, that's a wide margin of the viewers over 50
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