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As WEC becomes a bigger sport, it will attract bigger names in the growing areas of the Middle East that want to sport wash as has F1 and MotoGP.
Silverstone is a big venue and the only one in the UK that can host this, but crowds were always poor, it will cost them to host it, and the return is not guaranteed, I have heard there was not a great relationship between the ACO and Silverstone after the last contract ended, so this is perhaps no shock as to why
I think Silverstone are not reading the room about WEC, I think the interest is there now, but the contracts and calendar are probably already fairly secure for the nest few years.
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