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I have worked in the media may years ago and know what it is like, am aware of the falling readership levels even then.
Simply put if you are charging a fiver for a monthly magazine then trying to charge just over a pound less for something that is printed every week is insane.
Yes Sunday papers are more expensive but they are stacked with material, Autosport and MN have not been that way for over a decade most weeks.
So charging more for less is crazy, you are basically saying that Autosport is worth 16 quid a month!
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