Quote:
Originally Posted by Alan52
Further translation:There is a very limited number of people who are prepared to pay a $30,000 lease to race one of these for a weekend.
There are just about no companies that can see any sort of commercial return on either spending on car sponsorship or series sponsorship that only 7% of households can watch on tv (discounting a 10 minute midweek highlights package).
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I'd prefer to note that Rogers is having a go ... getting open wheelers on track is worth the effort. No one is saying its easy, are they?