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What BTCC could do for international audiences, would be to do something like Supercars with their Superview. I bet there are many possible new fans overseas BTCC could gain with something like that. Let's face it, currently there are no better touring car championships in Europe. TCR seems like falling into obscurity and no one's really interested, DTM no longer in the touring car category (well, previous prototypes were also far away from touring cars but the series was still perceived as such). Around the world there's only Supercars that's bigger than BTCC IMO, although purists would also say they're not really touring cars. So yeah, my impression is (could be wrong though!) that BTCC would have something unique to offer (and something of a cult status it enjoys would also help) beyond Britain but it simply doesn't exist beyond Britain when it comes to coverage. That's a shame.
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