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Old 9 Mar 2013, 14:54 (Ref:3216387)   #120
CTD
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Originally Posted by deggis View Post
That doesn't make it any better really, because that is the whole point. Marketing is often based on lies and rebranding is essentially that: making less informed people to believe the car is something it isn't. They are sort of going to get away with it and masses will believe it is really Alpine.
A good question to ask in this debate is:
What is the difference between ordering a chassis to be constructed from a manufacture (like Oreca), or "buying" an existing chassis to mark as your own.

The end result is the same, a car running with a name other than the company which build it. The masses will never know the difference, but the die-hard-fans will know anyway.
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